1. To have vivid colors that stand out and color that all match, or the same color theme.
2. Having the magazine open and not in a bag so people can look through it.
3. Not having a bag on the magazine can make the paper look old or dirty.
4. Have something that will draw the reader in. Have them wonder what is inside.
5. Have the cover easy to scan, short words of whats inside, and pictures of what to expect.
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